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We help you transform the way you build Digital Products
Modern Product Management Consultancy Services for building Digital Products that your customers love and create lasting value for your business
Our Story
We saw a gap in the market for companies looking to transform the way they build digital products — large consultancy firms prioritize top leadership engagement but often fail to gain adoption at the working-level. They lack hands-on tech product management experience, therefore struggle to build products that users and customers love to use. They are unable to demonstrate sustainable business value.
We take a different approach. As a boutique consultancy, we embed ourselves in your business. Every company and team is unique, so we bring expertise in modern product management and digital transformation but not our assumptions of what will work. Together, we discover a unique plan that works for your teams.
Real transformation requires time and dedication. Our model allows you to engage with us for the long term, ensuring success from planning through implementation and operations. With a cost structure comparable to building internal capacity, we offer an effective and sustainable way to achieve meaningful results and lasting cultural change.
Our Expertise
Product Discovery
We work with you to craft and refine your product vision and strategies, ensuring alignment with both user needs and business goals. Through a dual-track agile approach, we balance discovery and delivery that provides you with continuous learning and speed to market. By employing methods such as user research, user story mapping, opportunity prioritization, prototyping and experimentation, and looking at the right product metrics, we set your teams on the path to success.
Product Delivery
Our product delivery process ensures streamlined execution, guided by a clearly defined product roadmap. Leveraging agile methodologies, we focus on incremental development and value-driven delivery, ensuring adaptability to changing requirements while maintaining alignment with the product vision.
Digital Transformation
We help you navigate the complexities of a digital era by aligning transformation initiatives with a strong product strategy. Through continuous discovery and delivery, cross-functional collaboration, and alignment using OKRs, we enable you to embrace change, optimize operations, and drive innovation. Our dual-track approach seamlessly integrates exploration and execution for lasting impact.
Data Products
Data products are the foundations for digital transformation. We enable you to create user-focused data products that deliver actionable insights and drive value. By collaborating with domain teams, we design tailored solutions aligned with business needs. Our expertise in analytics, visualization, and AI-powered tools ensures your data products empower smart decision-making and enhance the building of digital products.
Our Team
8
Markets Served
100%
Client Satisfaction
15+
Years of Experience
How We Work
1
Discover
We don’t assume what’s best for your business. Instead of re-using a tried-and-tested roadmap or structure that works for others, we start with a deep discovery of your people, processes, and technology. Only then do we start mapping out opportunities, and coming up with ideas to test iteratively.
2
Lead
We believe the best way to understand exceptional product management is to experience it firsthand. We don’t just coach—we actively lead key initiatives and work alongside your teams, ensuring hands-on collaboration that drives real results.
3
Sustain
We don’t just seek quick wins and move on. Launching a product is merely the beginning. To ensure its success, we have to continuously discover and deliver. The true challenge of any transformation lies in scaling success from a few teams to the entire organization. Our engagement model is designed for long-term partnership, ensuring maximum value while aligning with your operating budget.
What Our Clients Say About Us
"Product Thoughts has shown us how good product discovery should be done. We have learnt how to be truly user focused and dig deep into user needs. It is like a breath of fresh air."
Fortune 500 client
"Product Thoughts has been instrumental in breaking down internal silos and shifting preconceived notions about other teams. Through their support, we've fostered trust and collaboration across departments, achieving results that would have been unattainable otherwise."
Fortune 500 client
"Product Thoughts has a practical and balanced approach towards introducing new practices. They do not assume there's a one-size-fits-all approach to transformation. They listened intently, experimented continuously and made adjustments every step of the way."
Fortune 500 client